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Overview

Destination Type:
Client-side
and
Server-side

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Installation instructions

  1. In the Converge sidebar, click on
    Event streams
    and then click Create new Destination.
  2. Select the Reddit destination and click Next.
  3. Give your destination a name (e.g. Reddit Destination) and click Next.
  4. Click on the Sign in with Reddit-button.
  5. Click on Allow.
  6. Select your Reddit Ads Account.
  7. Click Next.
  8. Keep the defaults on the Configuration page and click Next.
  9. Select Use default mapping and click Next.
You can find the Default mapping for the Reddit destination here. For more information on setting up Custom mappings, look here.
  1. Select the sources you want to forward events from, then click Next.
  2. Review any issues and click Submit.
Once you have installed your Converge Destination, you should pause or remove all existing Reddit tracking. Leaving these on will lead to duplicate tracking.

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Modify your Content ID

The Converge Reddit Destination will use the Product ID by default. However, you can configure the destination to use explicitly the Variant ID or SKU instead.
  1. Navigate to your Reddit Destination, click on Configuration.
  2. Click on the Configuration-subtab
  3. Open the Advanced configuration (optional) section
  4. Pick your desired Content ID, and click on Save
List of available Content ID Modes
Content ID ModeBehavior
Product IdAlways use the product_id
Variant IdAlways use the variant_id
SKUAlways use the sku

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Converge functionality

This integration supports the following Converge destination functionality.
Converge FeatureSupported
Custom Events
Filters
Server-side Conversions

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Event mapping

Converge automatically maps the following events from the Converge event spec to the Reddit spec.
Converge Event NameReddit Event Name
$page_loadPageVisit
Viewed ProductViewContent
Added To CartAddToCart
Added To WishlistAddToWishlist
Started CheckoutInitiateCheckout
Added Payment InfoAddPaymentInfo
Placed OrderPurchase
Subscribed To NewsletterLead
SearchedSearch
This integration also auto-tracks some additional events that are not part of the Reddit Spec but are so heavily requested that we automatically forward them.
Converge Event NameMeta Event Name
Placed Order (New Customers Only)NewCustomerPurchase