An introduction to the Reddit Ad Platform Datasource
Reddit Ads | {Reddit Ads Account ID}
&
instead of the leading question mark ?
.Overview Report
Metric | Description |
---|---|
Ad Spend | The total amount of money spent on your Reddit ads. |
ROAS | The attributed revenue generated for every unit of currency spent on Reddit Ads. |
CTR | The average percentage of people who clicked on your Reddit ad after seeing it. |
CPA | The average cost associated with actions from your Reddit ads. |
CPC | The average cost per click on your Reddit ads. |
CPM | The average cost per thousand impressions of your Reddit ads. |
Conversions | The number of Reddit-attributed purchases that happened because of your Reddit ads. |
Clicks | The total number of clicks on your Reddit ads. |
Impressions | The number of times your Reddit ads were on-screen. |
Channels Report
Metric | Description |
---|---|
Purchases | The total number of purchases as attributed by Reddit to Reddit Ads. |
Revenue | The total revenue generated as attributed by Reddit to Reddit Ads. |
ROAS | The return on ad spend as attributed by Reddit to Reddit Ads. |
CPA | The cost of acquiring a conversion as attributed by Reddit. |
Ad Spend | The total spent on a Reddit Ads. |